Every tier keeps the same fast guest-to-team workflow. Free is for trials, Starter gets small teams live, Pro is the main multi-location plan, and Growth is built for higher-volume operators.
$0/mo
Best for trying Ping with one location or service area and a capped monthly chat volume.
$49/mo
Best for small operators ready to run Ping across the floor, patio, events, or a second service area. Includes 2 locations/service areas and 25 users, then $25 per additional location/mo.
$149/mo
Best for growing operators that need deeper controls and visibility across multiple locations or service areas. Includes 5 locations/service areas, then $21 per additional location/mo.
$349/mo
Best for high-volume operators that need larger location capacity and support. Includes 15 locations/service areas, then $19 per additional location/mo.
Custom
Best for chains, franchises, and operators that need custom rollout support.
The math is simple: if instant guest messaging helps staff catch a few more requests, move faster, or avoid missed service moments, the subscription can turn into recovered revenue instead of overhead.
Formula: recovered requests per week x average ticket x 4 weeks. This ignores softer savings like fewer staff interruptions and faster table support.
$49/mo is covered before counting operational savings.
$149/mo is covered before counting operational savings.
$349/mo is covered before counting operational savings.
Subscriptions are attached to the main organization. Each location or service area inherits the parent plan and limits, with its own guest entry points, inbox, and Nearby settings.
Growth is $349/month with 15 locations/service areas included. Additional Growth locations are $19/location/month, saving $2/location/month compared with Pro add-on locations.
Growth is about $23/location/month included. Pro is about $30/location/month included. Starter is about $25/location/month included.
Guests see Powered by Ping branding in the customer-facing chat flow while the business starts with real traffic.
Paid plans remove customer-facing Ping branding. Custom domains are not part of the current self-serve plans.
Ping checks organization limits before creating a Sub Org and before adding a member. If the org is over the tier limit, the API returns Upgrade required.
